Tracking
Where did they come from? Link tracking, UTM tools, attribution, and analytics.
Link shorteners and trackers
5 toolsShort branded links with click analytics.
Tracly
Link tracking, attribution, and traffic analytics for marketers.
Free plan · from $19.95/mo
link tracking · attribution · a/b testing
Bitly
The best-known link shortener with click analytics and QR codes.
Free plan · from $10/mo
link shortener · qr codes · link analytics
Rebrandly
Branded short links on your own domain.
Free plan · from $8/mo
branded links · link shortener · custom domains
Dub
Open source link management and analytics.
Free plan · from $27/mo
open source · link management · link analytics
ClickMagick
Click tracking for paid traffic and affiliate marketers.
from $79/mo
click tracking · paid traffic · affiliate marketing
Attribution
3 toolsConnect marketing spend to leads and revenue.
Tracly
Link tracking, attribution, and traffic analytics for marketers.
Free plan · from $19.95/mo
link tracking · attribution · a/b testing
Cometly
Ad attribution for paid campaigns.
ad attribution · paid ads · conversion tracking
HockeyStack
Revenue attribution and analytics for B2B teams.
revenue attribution · b2b analytics
Web analytics
5 toolsUnderstand traffic and behaviour on your site.
Fathom Analytics
Simple, privacy-first website analytics with flat per-pageview plans.
from $15/mo
Matomo
Open-source web analytics you can host in the cloud or on your own servers.
from $26/mo
Plausible Analytics
Lightweight, privacy-friendly web analytics with no cookies.
from $9/mo
Simple Analytics
Privacy-friendly web analytics, EU-hosted, with a free hobby plan.
Free plan · from $20/mo
Google Analytics 4
Free web and app analytics from Google.
Free plan
web analytics · free
Marketing calculators
1 toolsWork out ROI, CAC, conversion rate, and other campaign metrics.
Coming soon
- UTM tools
- Call tracking