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CampaignTrackly

UTM URL builder with governance, GA4 audits and an Excel add-in, priced per user.

Best for: enforcing UTM naming conventions, with GA4 audits and an Excel add-in

Starting price
from $15/mo
Free plan
No
Free trial
Yes
Checked on
2026-10-03
Visit CampaignTrackly

CampaignTrackly is a campaign URL and UTM link management app that enforces naming conventions, with browser extensions, GA4 reports, QR codes and a URL shortener. It also offers a free GA4 integrity audit and dedicated Adobe parameter workflows.

Key features

  • Campaign URL and UTM builder
  • Enforced naming conventions, required fields and custom taxonomies
  • Browser extensions and GA4 reports
  • QR codes and URL shortener
  • Excel add-in and API key (Excel plan)
  • Free GA4 integrity audit
  • Adobe parameter workflows
  • SSO and unlimited teams (Enterprise)

What stands out

  • Priced per user, from $15 a month billed yearly
  • Unlimited UTM tags and metadata on every plan
  • Free GA4 integrity audit with no credit card

Trade-offs

  • There is no free plan
  • Per-user pricing grows with team size
  • The Excel add-in and API key need the $17.99 plan
  • A separate integration layer is $350 a month on Enterprise

Pricing

PlanPriceFeesIncludes
URL Builder Pro
$15 per month, billed annually
Per user per month, charged yearly
  • 1 team of up to 10 members
  • Unlimited UTM tags and metadata
  • Browser extensions and GA4 reports
  • QR codes and URL shortener
URL Builder + Excel Add-In
$17.99 per month, billed annually
Per user per month, charged annually
  • Everything in Pro
  • Excel add-in
  • API key
  • Unlimited templates
URL Builder Enterprise
$21 per month, billed annually
Starts at $21 per user per month, charged annually; volume discounts
  • Unlimited teams and members
  • SSO and API keys
  • Customizations and setup
  • Integration layer add-on $350 a month

Prices are per user per month, charged yearly. The page says both 'try for 21 days' and '7 days free or money back' for the same plans, so the trial terms are not recorded exactly. Enterprise starts at $21 per user per month with volume discounts.

Checked 2026-10-03. Source: www.campaigntrackly.com. Prices change; confirm on the vendor's site before you buy.

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