Bitly
The best-known link shortener with click analytics and QR codes.
- Starting price
- Free plan · from $10/mo
- Free plan
- Yes
- Free trial
- Not stated by the vendor
- Checked on
- 2026-09-30
Tags: link shortener, qr codes, link analytics
Visit BitlyKey features
- Short links with click analytics
- QR codes
- Custom landing pages
- UTM builder (Core and up)
- Bitly Assist, an AI helper (Core and up)
- API access
What stands out
- Free plan with unlimited clicks
- A custom domain is included from Growth
- Premium adds 50,000 API requests a month
Trade-offs
- The free plan allows only 5 links a month
- Core is sold on annual billing only
- Webhooks are Enterprise only
Pricing
| Plan | Price | Fees | Includes |
|---|---|---|---|
| Free | $0 | Not stated |
|
| Core | $120 per year $10 per month, billed annually | Not stated |
|
| Growth | $35 per month $29 per month, billed annually | Not stated |
|
| Premium | $300 per month $199 per month, billed annually | Not stated |
|
Core is billed annually only. Enterprise pricing is by quote. Limits are per month.
Checked 2026-09-30. Source: bitly.com. Prices change; confirm on the vendor's site before you buy.
Compare Bitly
Sponsored
Report an error on this listing
Related tools
Dub
Open source link management and analytics.
Free plan · from $27/mo
open source · link management · link analytics
Rebrandly
Branded short links on your own domain.
Free plan · from $8/mo
branded links · link shortener · custom domains
ClickMagick
Click tracking for paid traffic and affiliate marketers.
from $79/mo
click tracking · paid traffic · affiliate marketing
Tracly
Link tracking, attribution, and traffic analytics for marketers.
Free plan · from $19.95/mo
link tracking · attribution · a/b testing