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Attribution

Multi-touch attribution with all five models, from $399 a month, plus a Shopify plan from $199.

Best for: multi-touch attribution with all five models and CRM syncs

Starting price
from $199/mo
Free plan
No
Free trial
Yes
Checked on
2026-10-03
Visit Attribution

Attribution (attributionapp.com) is a multi-touch attribution tool with first and last touch, linear, time decay and position-based models, all ad connectors, and CRM and CDP syncs for HubSpot, Salesforce and Twilio Segment. Pro starts at $399 a month for up to 10,000 monthly tracked visitors, and a Shopify plan starts at $199 a month.

Key features

  • All 5 attribution models: first and last touch, linear, time decay, position-based
  • All ad connectors for every digital ad channel
  • Compare ROAS by model
  • HubSpot CRM lifecycle and deal-stage sync
  • Salesforce opportunity and closed-won mapping
  • Twilio Segment CDP connector
  • Data warehouse tooling for Snowflake, BigQuery and Databricks (Custom)
  • Account-based attribution and offline channel tracking (Custom)

What stands out

  • 14-day free trial of Pro
  • Yearly billing saves 16%
  • A dedicated Shopify plan from $199 a month

Trade-offs

  • Pro is limited to 10,000 monthly tracked website visitors
  • Warehouse tooling and offline tracking need the Custom plan
  • Pro starts at $399 a month billed monthly

Pricing

PlanPriceFeesIncludes
Pro
$399 per month
Starts at, up to 10,000 monthly tracked visitors
  • All 5 attribution models
  • All ad connectors
  • HubSpot, Salesforce and Twilio Segment syncs
Shopify
$199 per month
Starts at; separate Shopify plan
  • Dedicated plan for selling on Shopify
CustomContact us
  • Any integration and Attribution API
  • Data warehouse tooling
  • Account-based attribution
  • Managed onboarding

Pro is 'starts at $399 a month, billed monthly' for up to 10,000 monthly tracked website visitors; the page has a Yearly view (save 16%) not separated out. The Shopify plan starts at $199 a month and is on a separate page.

Checked 2026-10-03. Source: www.attributionapp.com. Prices change; confirm on the vendor's site before you buy.

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