Bitly vs Tracly
Both are in Link shorteners and trackers. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Bitly's cheapest paid plan is $10/mo, against $19.95/mo for Tracly.
| Bitly | Tracly | |
|---|---|---|
| Starting price | Free plan · from $10/mo | Free plan · from $19.95/mo |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0); Core ($10/mo annual, $120/yr); Growth ($35/mo, $29/mo annual); Premium ($300/mo, $199/mo annual) | Free ($0); Core ($19.95/mo); Professional ($49.95/mo); Business ($99.95/mo) |
| Fees | Not stated | Not stated |
| Best for | Not stated | Small business, Agencies, Ecommerce |
| Key features | Short links with click analytics; QR codes; Custom landing pages; UTM builder (Core and up) | Link tracking and rotation; A/B split testing; Real-time dashboard; Bot detection |
| Checked on | 2026-09-30 | 2026-09-28 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Bitly
- Free plan with unlimited clicks
- A custom domain is included from Growth
- Premium adds 50,000 API requests a month
Trade-offs
- The free plan allows only 5 links a month
- Core is sold on annual billing only
- Webhooks are Enterprise only
Tracly
- Free plan includes 5,000 clicks a month
- A/B testing on every plan, including one test on Free
- Attribution modeling from $49.95/mo
Trade-offs
- No custom domains on the free plan
- Attribution modeling is not included in Core
- Every plan is capped by monthly clicks