Optimizely
Enterprise experimentation and digital experience platform.
- Starting price
- Free only
- Free plan
- Not stated by the vendor
- Free trial
- Not stated by the vendor
- Checked on
- 2026-10-01
Tags: a/b testing, experimentation, enterprise
Visit OptimizelyKey features
- A/B, multi-page, feature and server-side testing
- Proprietary Stats Engine
- Real-time personalization and audience targeting
- Warehouse-native analytics
- Integrations with your existing stack
What stands out
- Covers web, feature and server-side experimentation in one product
- Warehouse-native analytics
- Part of a wider content and commerce platform
Trade-offs
- No public pricing; plans are packaged individually through a sales conversation
- Built for larger teams rather than small sites
- No free trial listed
Pricing
| Plan | Price | Fees | Includes |
|---|---|---|---|
| Agentic Experimentation | Custom, request a demo |
|
Optimizely states that every plan is individually packaged and publishes no prices.
Checked 2026-10-01. Source: www.optimizely.com. Prices change; confirm on the vendor's site before you buy.
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