Klaviyo

Email and SMS marketing built around store data.

Email marketing

Starting price: Free plan · from $20/mo
Free plan: Yes
Free trial: Not stated by the vendor
Best for: Ecommerce
Checked on: 2026-10-01

Tags: email marketing, sms, ecommerce

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Key features

Email campaigns, signup forms and segmentation
350+ integrations (Email and up)
A/B testing (Email and up)
Generative AI for subject lines, content, images and segments
Mobile push and in-app messages (Marketing)
Predictive analytics and onsite personalization (Marketing)

What stands out

Free plan with 500 emails a month
350+ integrations
A broad ecommerce toolset on the Marketing plan

Trade-offs

Priced by active profiles, so cost rises as the list grows
Email support on Free lasts only 60 days
A/B testing is not on the Free plan

Pricing

Plan	Price	Fees	Includes
Free	$0	Not stated	Up to 250 active profiles 500 emails per month $5 of mobile messages per month Email support for 60 days
Email	$20 per month	Not stated	5,000 emails per month A/B testing 350+ integrations Advanced templates
Marketing	$90 per month	Not stated	5,000 emails per month Mobile push and in-app messages Predictive analytics Loyalty rewards and onsite personalization

Prices are estimates for the smallest tier shown (about 500 active profiles) and rise with profile count. The $19 off the first month on the Email plan is a limited-time offer and is not included here.

Checked 2026-10-01. Source: www.klaviyo.com. Prices change; confirm on the vendor's site before you buy.