UTMTool alternatives
These tools do a similar job to UTMTool. Prices, free plans and features below come from each vendor's own site.
| UTMTool | Bitly | CampaignTrackly | Cuttly | Dub | Linkly | linkutm | |
|---|---|---|---|---|---|---|---|
| Starting price | Free plan · from $15.83/mo | Free plan · from $10/mo | from $15/mo | Free plan · from $12/mo | Free plan · from $27/mo | Free plan · from $15/mo | Free plan · from $7/mo |
| Free plan | Yes | Yes | No | Yes | Yes | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor | Yes | Not stated by the vendor | Yes | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0); Solo ($19/mo, $15.83/mo annual, $190/yr); Team ($49/mo, $40.83/mo annual, $490/yr); Agency ($99/mo, $82.50/mo annual, $990/yr) | Free ($0); Core ($10/mo annual, $120/yr); Growth ($35/mo, $29/mo annual); Premium ($300/mo, $199/mo annual) | URL Builder Pro ($15/mo annual); URL Builder + Excel Add-In ($17.99/mo annual); URL Builder Enterprise ($21/mo annual) | Free ($0); Starter ($12/mo); Single ($25/mo) | Free ($0); Pro ($30/mo, $27/mo annual); Business ($90/mo, $81/mo annual); Advanced ($300/mo, $270/mo annual) | Free ($0); Starter ($15/mo annual); Pro ($32/mo annual); Business ($107/mo annual); Unlimited ($833/mo annual) | Free ($0); Personal ($9/mo, $7/mo annual, $84/yr); Growth ($29/mo, $23/mo annual, $276/yr); Agency ($79/mo, $63/mo annual, $756/yr); Enterprise () |
| Fees | Not stated | Not stated | Per user per month, charged yearly; Per user per month, charged annually; Starts at $21 per user per month, charged annually; volume discounts | Not stated | Not stated | Annual only | Custom pricing; contact sales |
| Best for | Agencies | Not stated | Not stated | Not stated | Not stated | Not stated | Creators, Agencies |
| Key features | UTM link builder; Saved links and a searchable link library; Saved sources, mediums and campaigns; Templates (paid plans) | Short links with click analytics; QR codes; Custom landing pages; UTM builder (Core and up) | Campaign URL and UTM builder; Enforced naming conventions, required fields and custom taxonomies; Browser extensions and GA4 reports; QR codes and URL shortener | Short links and custom back-halves; Branded domain; QR codes; Link in bio and surveys | Short links with analytics; Custom QR codes; UTM builder and templates; Device and geo targeting | Short links and custom back-halves; UTM builder and customizable link preview; Custom QR codes; Device, browser and OS analytics | UTM builder and Chrome extension; UTM rules and custom UTM parameters; Short links with custom domains; QR codes |
| Checked on | 2026-10-03 | 2026-09-30 | 2026-10-03 | 2026-10-03 | 2026-09-30 | 2026-10-03 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy.