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Customer.io

Data-driven messaging and automation across email, SMS and push, from $100 a month.

Best for: data-driven messaging across email, SMS and push

Starting price
from $100/mo
Free plan
No
Free trial
Not stated by the vendor
Checked on
2026-10-03
Visit Customer.io

Customer.io is a messaging automation platform with a visual workflow builder, AI agent, and data integrations. Essentials starts at $100 a month for 5k profiles and 1 million emails a month, and Premium starts at $1,000 a month with custom volumes and HIPAA compliance.

Key features

  • Visual workflow builder
  • AI Agent with core execution skills
  • 1 million emails a month on Essentials
  • Object types (2 on Essentials, 10 on Premium)
  • Basic data integrations, premium integrations on Premium
  • Daily Routines scheduled tasks (Premium)
  • HIPAA compliance (Premium)
  • Audit logging and dedicated hardware (Enterprise)

What stands out

  • Essentials is billed monthly from $100
  • A full year of Customer.io free for early-stage startups under $10M raised
  • Priced by profiles, with custom volume pricing on higher plans

Trade-offs

  • Premium starts at $1,000 a month billed yearly
  • Essentials covers 5k profiles and email and community support
  • Enterprise is quoted

Pricing

PlanPriceFeesIncludes
Essentials
$100 per month
Starts at, for 5k profiles
  • 1 million emails a month
  • Visual workflow builder
  • AI Agent with core skills
Premium
$1,000 per month, billed annually
Starts at, billed yearly
  • Custom profile and email volume
  • 10 object types
  • Premium support and 90-day onboarding
  • HIPAA compliance
EnterpriseCustom; talk to sales
  • Dedicated hardware
  • Audit logging and data governance
  • Dedicated Customer Success Manager

Essentials starts at $100 a month billed monthly for 5k profiles; Premium starts at $1,000 a month billed yearly. A Startup Program gives early-stage companies a free year.

Checked 2026-10-03. Source: customer.io. Prices change; confirm on the vendor's site before you buy.

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