A marketing stack for creators
Creators mostly need to grow an audience and turn some of it into income. This stack covers the owned audience (a newsletter or email list), the link on your profiles, scheduling, and a way to see what is working. Tools tagged for creators on our listings come first, and everything shown has a free plan or a low starting price.
Only tools whose pricing we verified against the vendor's own site are shown. Each has a free plan or a paid plan starting at $30 a month or less. Tools tagged for this audience come first. After that, free plans come first, then the lowest starting price. This is a starting list, not a ranking of the best.
1. Publish to subscribers you own
Tool type: Newsletter platforms. If you plan to charge readers, compare revenue shares and payment fees as well as the monthly price.
- MailerLiteFree plan · from $10.80/mo
Email marketing for small businesses and creators.
Best for email marketing for small businesses and creators, with a free plan.
- SendFoxFree plan · from $19/mo
Email for creators on a budget, free for 1,000 contacts, with a $29 lifetime deal.
Best for creators on a budget, with a free plan and a $29 lifetime deal.
- KitFree plan · from $33/mo
Email marketing and newsletters built for creators (formerly ConvertKit).
Best for creators building an email list and selling digital products.
2. Point your profiles at everything you do
Tool type: Link in bio. Check payments, email capture and custom domains.
- LinktreeFree plan · from $6/mo
The best-known link in bio tool.
Best for the most familiar link in bio page.
- BeaconsFree plan · from $8.33/mo
Link in bio with a creator store and monetization tools.
Best for creators who want a link in bio page with a store.
- WebiclyFree plan · from $15/mo
Turns a link in bio page into a website with analytics, A/B testing, and lead capture.
Best for turning a link in bio page into a website with analytics and A/B testing.
3. Plan and schedule posts
Tool type: Social media management. Count the social profiles you need.
- PublerFree plan · from $4/mo
Social media scheduling with a free plan and paid plans priced per social account.
Best for scheduling priced per social account, with a free plan.
- BufferFree plan · from $5/mo
Social media scheduling and analytics for small teams and creators.
Best for small teams and creators scheduling social posts.
- Laterfrom $18.75/mo
Social media scheduling and planning for brands and creators.
Best for planning and scheduling social posts for brands and creators.
4. Send emails and automations
Tool type: Email marketing. Prices rise with list size, so check the price at your size.
- MailerLiteFree plan · from $10.80/mo
Email marketing for small businesses and creators.
Best for email marketing for small businesses and creators, with a free plan.
- AWeberfrom $12.50/mo
Email marketing for creators and small businesses, with unlimited automations and landing pages on Plus.
Best for creators and small businesses that want unlimited automations and landing pages.
- Zoho CampaignsFree plan · from $3/mo
Email marketing with a forever free plan for 2,000 contacts and paid plans from $3 a month.
Best for email marketing from $3 a month, with a free plan for 2,000 contacts.
5. See which links and posts bring visitors
Tool type: Web analytics. Simple tools are often enough.
- Simple AnalyticsFree plan · from $20/mo
Privacy-friendly web analytics, EU-hosted, with a free hobby plan.
Best for privacy-friendly, EU-hosted analytics.
- UmamiFree plan · from $20/mo
Simple, privacy-focused web analytics with a free Hobby plan and $20 a month Pro.
Best for simple privacy-focused analytics with a free Hobby plan.
- StatsigFree plan · from $150/mo
Experimentation, feature flags and product analytics in one platform, free up to 2M events a month.
Best for experiments, feature flags and analytics in one platform, free to 2M events.
6. Link print and live events to your pages
Tool type: QR code generators. Dynamic codes can be changed after printing.
- QRCodeChimpFree plan · from $6.99/mo
QR code generator with a free forever plan and paid plans from $6.99 a month.
Best for a free forever plan with 10 dynamic QR codes, plus digital business cards.
- QR TIGERFree plan · from $7/mo
QR code generator with a free plan and dynamic QR plans from $7 a month.
Best for QR codes with a free plan and bulk generation on paid plans.
- RebrandlyFree plan · from $8/mo
Branded short links on your own domain.
Best for branded short links on your own domain.
Want to filter by your own budget? Try the budget picker, or see all prices in one table.
More guides: Free marketing tools to start with · A marketing stack for a small business · A marketing stack for an online store · Tools for marketing agencies · How to track a marketing campaign from click to customer