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Foreplay

Ad swipe file and ad discovery tool for creative teams, from $49 a month billed yearly with a 7-day trial.

Best for: saving and researching ads, with brand tracking on higher plans

Starting price
from $49/mo
Free plan
Not stated by the vendor
Free trial
Yes
Best for
Agencies
Checked on
2026-10-04
Visit Foreplay

Foreplay is a tool for saving and researching ads. It has a swipe file, ad discovery across 200M+ ads, briefs, a Chrome extension and mobile app, and higher plans add brand tracking (Spyder and Lens) and AI tool integrations. Plans differ by included users and tracked brands.

Key features

  • Swipe file for saving ads
  • Discovery across 200M+ ads
  • Briefs
  • Chrome extension and mobile app
  • Spyder brand tracking (Workflow and up)
  • AI tool integrations (Workflow and up)

What stands out

  • 7-day free trial on every plan
  • Unlimited ad usage and no contracts
  • Yearly billing is about 15% cheaper

Trade-offs

  • No free plan
  • Extra users are $20 each
  • Basic includes only 1 user

Pricing

PlanPriceFeesIncludes
Basic
$59 per month
$49 per month, billed annually
Not stated
  • 1 user
  • Swipe file
  • Discovery of 200M+ ads
  • Briefs
Workflow
$175 per month
$149 per month, billed annually
Not stated
  • 5 users
  • Spyder for 10+ brands
  • Lens for 1 brand
  • AI tool integrations
Agency
$459 per month
$389 per month, billed annually
Not stated
  • 10 users
  • Spyder for 50+ brands
  • Lens for 10+ brands
  • AI integrations

Prices are per month, monthly or billed yearly (save 15%). Additional users are $20 each. Enterprise is by quote.

Checked 2026-10-04. Source: www.foreplay.co. Prices change; confirm on the vendor's site before you buy.

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