Foreplay vs MCP Ads
Both are in Ad tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
| Foreplay | MCP Ads | |
|---|---|---|
| Starting price | from $49/mo | from $49/mo |
| Free plan | Not stated by the vendor | No |
| Free trial | Yes | Yes |
| Plans | Basic ($59/mo, $49/mo annual); Workflow ($175/mo, $149/mo annual); Agency ($459/mo, $389/mo annual) | Unlimited ($49/mo); Agency or team ($49/mo) |
| Fees and pricing notes | None stated | 7-day trial, then $49 on day 8; Per seat, 2-seat minimum |
| Best for | Agencies | Agencies |
| Key features | Swipe file for saving ads; Discovery across 200M+ ads; Briefs; Chrome extension and mobile app | Connects Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, Microsoft Ads, Snapchat Ads and X Ads; Also connects GA4, Search Console, Tag Manager, Merchant Center, WordPress and Bing Webmaster; Competitor ads from the Meta Ad Library and Google Ads Transparency; Unlimited tool calls and ad accounts |
| Checked on | 2026-10-04 | 2026-11-02 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Foreplay
- 7-day free trial on every plan
- Unlimited ad usage and no contracts
- Yearly billing is about 15% cheaper
Trade-offs
- No free plan
- Extra users are $20 each
- Basic includes only 1 user
MCP Ads
- One connection for 20 platforms
- Unlimited ad accounts and tool calls on the single plan
- Changes need your yes before they run
Trade-offs
- No free plan; the 7-day trial charges $49 on day 8 unless you cancel
- The page does not say whether a card is needed at sign-up
- Yearly price is not shown