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Prefer

Get customers from AI engines like ChatGPT, Gemini, and Perplexity by tracking visibility and optimizing content.

SEO tools
Starting price
from $21/mo
Free plan
Not stated by the vendor
Free trial
Yes
Best for
Small business, Agencies
Checked on
2026-10-03

Tags: ai-search, answer-engines, aeo, visibility, chatgpt, content-optimization, competitor-analysis, citations

Visit Prefer

Prefer helps brands see how AI answer engines describe them and their competitors, then provides ranked actions to improve visibility. It tracks prompts across ChatGPT, Gemini, Google AI Overviews, and Perplexity with insights on citations, sentiment, and share of voice.

Key features

  • Track prompts across 5 AI engines (ChatGPT, Gemini, Google AI Overviews, Google AI Mode, Perplexity)
  • AI visibility scoring and ranking
  • Competitor share of voice analysis
  • Citation tracking and source insights
  • AI-generated content briefs and drafts
  • Prioritized action engine (Growth and up)
  • Slack and real-time alerts (Growth and up)
  • GSC and GA integration

What stands out

  • 7-day free trial on every paid plan, no card required
  • All 5 AI engines on every plan; plans differ only by volume
  • Includes drafted articles (15 a month on Starter)
  • Annual billing saves up to 13%

Trade-offs

  • No free plan
  • Starter has 30 tracked prompts, 3 competitors and 1 seat, with email support only
  • The prioritized action engine starts at Growth ($129 a month)

Pricing

PlanPriceFeesIncludes
Starter
$24 per month
$21 per month, billed annually
Not stated
  • 30 tracked prompts
  • All 5 engines on every plan
  • 15 AI articles per month
  • 3 competitors tracked
  • Unlimited countries
  • GSC + GA email alerts
Growth
$129 per month
$112.25 per month, billed annually
Not stated
  • 150 tracked prompts
  • All 5 engines on every plan
  • 25 AI articles per month
  • 10 competitors tracked
  • Prioritized action engine
  • Slack and real-time alerts
Scale
$399 per month
$347 per month, billed annually
Not stated
  • 500 tracked prompts
  • All 5 engines on every plan
  • 50 AI articles per month
  • 25 competitors tracked
  • Prioritized action engine
  • 5 projects, 20 seats, priority support
EnterpriseCustom pricing
  • Unlimited prompts and projects
  • 5 engines plus Qwen, DeepSeek, Claude Sonnet 4
  • White-glove off-page execution
  • Dedicated CSM and SLA
  • Full API and warehouse sync
  • SSO, roles, and custom security

Prices are per month; annual billing is shown alongside (Starter $21, Growth $112.25, Scale $347 a month). Starter has no API; MCP access starts at Growth and full API at Scale. Enterprise is custom-quoted.

Checked 2026-10-03. Source: tryprefer.com. Prices change; confirm on the vendor's site before you buy.

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