Microsoft Clarity

Free heatmaps and session recordings with AI summaries.

Starting price: Free plan
Free plan: Yes
Free trial: Not stated by the vendor
Checked on: 2026-10-02

Microsoft Clarity is a free behavior analytics tool with session recordings, heatmaps and AI summaries for web and mobile apps. Microsoft describes it as free forever.

Key features

Session recordings with Highlights
Heatmaps for clicks, scrolls and drop-offs
AI summaries and AI chat
AI visibility: tracking AI citations and AI bot crawling
Mobile app analytics for Android, iOS, Flutter and React Native
Brand agents

What stands out

Free forever, per Microsoft
Recordings, heatmaps and AI summaries all included
Mobile app analytics through a lightweight SDK
GDPR and CCPA ready

Trade-offs

No paid tier or dedicated support plan is described on the page
Limits on traffic or data retention were not stated on the homepage

Pricing

Plan	Price	Fees	Includes
Free	$0	Not stated	Session recordings Heatmaps AI summaries and AI chat Mobile app analytics

Clarity is described as free forever. There is no pricing page, and limits such as sessions or retention were not stated on the homepage when checked.

Checked 2026-10-02. Source: clarity.microsoft.com. Prices change; confirm on the vendor's site before you buy.