Later

Social media scheduling and planning for brands and creators.

Starting price: from $18.75/mo
Free plan: Not stated by the vendor
Free trial: Yes
Checked on: 2026-10-01

Later is a social media management platform for scheduling posts, collaborating on content and tracking performance across Instagram, Facebook, TikTok, Pinterest, LinkedIn, YouTube, Threads and Snapchat. Plans are built around social sets, each holding one profile per network.

Key features

Calendar scheduling across 8 networks
Best times to post
Collaboration and approvals
Social inbox (Growth and up)
AI content tools (Growth and up)
Platform analytics
UGC collection (Growth and up)

What stands out

14-day free trial
Yearly billing is 25% off, three months free
A social set covers every supported network for one brand

Trade-offs

Growth allows only 2 social sets and 2 users
Extra social sets cost $11.25 a month each
AI content tools are limited by monthly credits

Pricing

Plan	Price	Fees	Includes
Starter	$18.75 per month, billed annually	Not stated	Scheduling and best times to post Profile and post analytics
Growth	$37.50 per month, billed annually	Not stated	2 social sets (16 profiles) 2 users Social inbox 50 AI credits per month Analytics up to 1 year
Scale	$82.50 per month, billed annually	Not stated	Everything in Growth More social sets and users

Yearly prices shown (25% off, three months free). Monthly-billing prices were not shown on the page when checked. A social set holds one profile for each supported network.

Checked 2026-10-01. Source: later.com. Prices change; confirm on the vendor's site before you buy.