Influence vs Later
Both are in Social media management. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Influence's cheapest paid plan is $15.83/mo, against $18.75/mo for Later.
| Influence | Later | |
|---|---|---|
| Starting price | from $15.83/mo | from $18.75/mo |
| Free plan | No | Not stated by the vendor |
| Free trial | Yes | Yes |
| Plans | Starter ($19/mo, $15.83/mo annual, $190/yr); Growth ($39/mo, $32.50/mo annual, $390/yr); Pro ($69/mo, $57.50/mo annual, $690/yr) | Starter ($18.75/mo annual); Growth ($37.50/mo annual); Scale ($82.50/mo annual) |
| Fees and pricing notes | None stated | None stated |
| Best for | Creators, Small business, Agencies | Creators |
| Key features | Influence IQ drafts and revises posts from your Brand Guidelines and brief, and suggests posts and dates; Campaigns that start from one idea, with text and media tailored for each channel; Weekly plan, calendar view and rescheduling until delivery starts; Reusable media library | Calendar scheduling across 8 networks; Best times to post; Collaboration and approvals; Social inbox (Growth and up) |
| Checked on | 2026-10-14 | 2026-10-01 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Influence
- Unlimited connected accounts on every plan, across 20+ platforms
- Annual billing is cheaper on every plan
- 7-day trial with the plan's full monthly allowances
Trade-offs
- No free plan: the trial asks for billing details and bills when it ends unless you cancel
- Posts are capped at 50 and 150 a month on Starter and Growth
- Monthly Influence IQ credits expire at the end of each subscription month
Later
- 14-day free trial
- Yearly billing is 25% off, three months free
- A social set covers every supported network for one brand
Trade-offs
- Growth allows only 2 social sets and 2 users
- Extra social sets cost $11.25 a month each
- AI content tools are limited by monthly credits