Mailchimp vs Sendy
Both are in Email marketing. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: Mailchimp states none; Sendy $69 one-time payment, plus Amazon SES sending costs.
| Mailchimp | Sendy | |
|---|---|---|
| Starting price | Free plan · from $13/mo | Not verified yet |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Yes | Not stated by the vendor |
| Plans | Free ($0); Essentials ($13/mo); Standard ($20/mo); Premium ($350/mo) | Self-hosted licence () |
| Fees | Not stated | $69 one-time payment, plus Amazon SES sending costs |
| Best for | Small business | Agencies |
| Key features | Email campaigns and scheduling; Popup forms; Marketing automation flows (Standard and up); Generative AI features (Standard and up) | Drag and drop, WYSIWYG and HTML editors; Live campaign reports; AI assistant for newsletters and subject lines; List segmentation |
| Checked on | 2026-10-01 | 2026-10-04 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Mailchimp
- 14-day free trial of Standard
- A free plan for under 250 contacts
- 300+ integrations
- Nonprofit discount of 15%
Trade-offs
- Prices rise with contacts, and there are overage charges
- Premium starts at $350/mo
- Automation is limited to 4 steps on Essentials
Sendy
- $69 one-time with no monthly subscription
- Sending through Amazon SES costs about $1.60 per 10,000 emails
- White label accounts with sending limits per client
Trade-offs
- You host and maintain it yourself
- You need your own Amazon SES account
- No free plan or trial was listed