Capsule vs HubSpot
Both are in CRM. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Capsule's cheapest paid plan is $18/mo, against $20/mo for HubSpot.
- Fees: Capsule Per user per month, billed annually; HubSpot states none.
| Capsule | HubSpot | |
|---|---|---|
| Starting price | Free plan · from $18/mo | Free plan · from $20/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Free ($0); Starter ($18/mo annual); Growth ($36/mo annual); Advanced ($54/mo annual); Ultimate ($72/mo annual) | Free ($0); Starter ($20/mo) |
| Fees | Per user per month, billed annually | Not stated |
| Best for | Small business | Small business |
| Key features | Contacts, sales pipelines and custom sales milestones; Tasks and project boards; Gmail and Outlook connection; Shared mailbox and email templates (Starter and up) | Free CRM tools for up to 2 users; Marketing, sales, service, content and data tools in one platform; Email marketing with automation (Starter); Live chat and conversational bots (limited) |
| Checked on | 2026-10-03 | 2026-10-02 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Capsule
- Free plan for up to 2 users with 250 contacts
- Free 14-day trial of paid plans with no card
- Annual billing saves up to 18%
Trade-offs
- Free is limited to 250 contacts and 1 sales pipeline
- Workflow automations and multiple pipelines need Growth at $36
- Per-user pricing grows with team size
HubSpot
- A free plan for up to 2 users, no card needed
- Starter is priced per seat from $20 a month
- One platform across marketing, sales and service
Trade-offs
- Free and Starter email sends are capped and carry HubSpot branding on Free
- Professional and Enterprise tiers are priced on each Hub's own page and are not covered here
- Prices are per seat and per Hub, so totals grow with team size and products