CallRail vs CallTrackingMetrics
Both are in Call tracking. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- CallRail's cheapest paid plan is $50/mo, against $65/mo for CallTrackingMetrics.
- Fees: CallRail Plus additional usage; CallTrackingMetrics Plus usage, Billed monthly plus usage; volume pricing available.
| CallRail | CallTrackingMetrics | |
|---|---|---|
| Starting price | from $50/mo | from $65/mo |
| Free plan | No | No |
| Free trial | Yes | Not stated by the vendor |
| Plans | Lead Tracking ($55/mo, $50/mo annual); Lead Tracking Complete ($105/mo, $95/mo annual); Lead Conversion ($165/mo, $150/mo annual); Lead Conversion Complete ($215/mo, $195/mo annual) | Marketing Lite ($79/mo, $65/mo annual); Marketing Pro ($179/mo, $149/mo annual); Sales Engage ($329/mo, $274/mo annual); Enterprise ($1999/mo) |
| Fees | Plus additional usage | Plus usage; Billed monthly plus usage; volume pricing available |
| Best for | Not stated | Not stated |
| Key features | Call and text tracking with attribution; Call recording and routing; Call transcription and analysis; Automation rules | Attribute calls and texts to their source; Call recording, forwarding and IVR routing; Integrations with Google Ads, GA4, Microsoft Ads and more; Form tracking and attribution (Marketing Pro) |
| Checked on | 2026-10-03 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
CallRail
- 14-day free trial with no credit card
- API access is included in all plans
- Yearly billing saves up to 10%
Trade-offs
- The base fee is only part of the cost: extra numbers, minutes, texts and forms are billed on top
- Additional usage fees are not refundable
- Heavy API use beyond 1,500 calls a month costs $80 or $200 a month
- Voice Assist is priced separately, and starts at an extra $55 for Lead Tracking
CallTrackingMetrics
- Unlimited users on Marketing Lite
- $0 in plan fees for the first month on any plan
- Open API access on Marketing Pro
- HIPAA and GDPR compliance on Marketing Pro
Trade-offs
- Plan fees are plus usage, so total cost depends on call volume
- Enterprise starts at $1,999 a month
- CRM and sales integrations such as Salesforce need Sales Engage