Triple Whale vs Windsor.ai
Both are in Attribution. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: Triple Whale Book a walkthrough, Contact sales; Windsor.ai states none.
| Triple Whale | Windsor.ai | |
|---|---|---|
| Starting price | Free plan | Free plan · from $19/mo |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Yes |
| Plans | Free ($0); Foundation (); Automate (); Enterprise () | Free ($0); Basic ($23/mo, $19/mo annual); Standard ($118/mo, $99/mo annual); Plus ($299/mo, $249/mo annual); Professional ($598/mo, $499/mo annual) |
| Fees | Book a walkthrough; Contact sales | Not stated |
| Best for | Ecommerce | Not stated |
| Key features | Paid, owned, subscription and organic data in one view; Triple Pixel cross-device, cross-platform tracking; First and last click attribution (Free); Multi-touch attribution, no-code dashboards and SQL editor (Foundation and up) | 350+ data sources; Unlimited BI syncs; Daily, hourly or 15-minute scheduled syncs by plan; All destinations on Standard and up |
| Checked on | 2026-10-03 | 2026-10-05 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Triple Whale
- A free plan with real-time data and the Triple Pixel
- Moby AI included from the free plan
- Multi-touch attribution from Foundation
- Enterprise adds incrementality and marketing mix modeling
Trade-offs
- Foundation, Automate and Enterprise have no published prices (book a walkthrough)
- Focused on ecommerce brands
- Multi-touch attribution is not on the free plan
Windsor.ai
- Free plan with a 30-day trial of the larger limits
- Unlimited users from Basic
- Standard keeps 10 years of data history
Trade-offs
- Plans are limited by the number of data sources
- Free allows only 1 user and reduced limits
- Hourly and 15-minute syncs need higher plans