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Semrush vs Yoast SEO

Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Yoast SEO's cheapest paid plan is $9.90/mo, against $117.33/mo for Semrush.
 SemrushYoast SEO
Starting priceFree plan · from $117.33/moFree plan · from $9.90/mo
Free planYesYes
Free trialYesNot stated by the vendor
PlansFree ($0); SEO ($139/mo, $117.33/mo annual); Starter (SEO + AI Search) ($199/mo, $165.17/mo annual); Pro+ ($299/mo, $248.17/mo annual); Advanced ($549/mo, $455.67/mo annual)Free ($0); Yoast SEO Premium ($9.90/mo annual, $118.80/yr); Yoast WooCommerce SEO ($14.90/mo annual, $178.80/yr)
FeesNot statedNot stated
Best forNot statedNot stated
Key featuresKeyword research and competitor analysis; Position Tracking; Site Audit; AI visibility tracking and reportsReal-time SEO content analysis in the WordPress editor; AI features for titles and meta descriptions (Premium); Redirect manager (Premium); Internal linking suggestions (Premium)
Checked on2026-10-012026-10-05

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Semrush

  • Free plan with no card needed
  • Combines SEO tools with AI search visibility tracking
  • Annual billing saves up to 17%

Trade-offs

  • Paid plans start at $139 a month ($117.33 billed yearly)
  • The free plan is limited to 1 demo project and 10 reports a day
  • API access is on the Advanced plan only
  • Extra users cost from $45 a month each

Visit SemrushFull listing

Yoast SEO

  • Free version available
  • Premium is $118.80 a year
  • Former add-ons are included in Premium

Trade-offs

  • WordPress only
  • Prices are yearly, with no monthly option shown
  • The page does not state site limits

Visit Yoast SEOFull listing