Skip to content
Software for Marketers
Browse by stage

Metricool vs Tailwind

Both are in Social media management. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Tailwind's cheapest paid plan is $11.99/mo, against $20/mo for Metricool.
  • Fees: Metricool From, for 5 brands; 10 brands is $45 monthly / $36 annual, From, for 15 brands; 25 brands $85 and 50 brands $159 on annual billing, Contact us; Tailwind states none.
 MetricoolTailwind
Starting priceFree plan · from $20/moFree plan · from $11.99/mo
Free planYesYes
Free trialNot stated by the vendorNot stated by the vendor
PlansFree ($0); Starter ($25/mo, $20/mo annual); Advanced ($67/mo, $53/mo annual); Custom ()Free ($0); Pin Scheduling & Creation ($29.99/mo, $17.99/mo annual); Pinterest SEO ($14.99/mo, $11.99/mo annual); Pinterest Engagement ($14.99/mo, $11.99/mo annual); Bundle ($41.97/mo, $29.98/mo annual)
FeesFrom, for 5 brands; 10 brands is $45 monthly / $36 annual; From, for 15 brands; 25 brands $85 and 50 brands $159 on annual billing; Contact usNot stated
Best forNot statedNot stated
Key featuresScheduling and unlimited publishing (Starter and up); Analytics with unlimited history; Competitor analysis, up to 100 profiles on Starter; Multiple link-in-bio pagesPin creation and writing; Automated weekly Pin creation and smart scheduling; SEO-optimized Pin filenames; Pinterest keyword research and tracking (Pinterest SEO)
Checked on2026-10-032026-10-04

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Metricool

  • Free plan for 1 brand with an AI assistant
  • Price is set by the number of brands
  • Annual billing saves up to 24%

Trade-offs

  • The free plan allows 20 scheduled posts a month and 30 days of analytics
  • LinkedIn and X connections need paid plans
  • White label needs the Custom plan

Visit MetricoolFull listing

Tailwind

  • Free plan with limited credits
  • Buy only the product you need
  • Bundle saves $180 a year

Trade-offs

  • Pinterest only
  • Usage is limited by monthly credits
  • Three separate products to price

Visit TailwindFull listing