Metricool vs Repostit
Both are in Social media management. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Repostit's cheapest paid plan is $4/mo, against $20/mo for Metricool.
- Metricool has a free plan; Repostit does not.
| Metricool | Repostit | |
|---|---|---|
| Starting price | Free plan · from $20/mo | from $4/mo |
| Free plan | Yes | No |
| Free trial | Not stated by the vendor | Yes |
| Plans | Free ($0); Starter ($25/mo, $20/mo annual); Advanced ($67/mo, $53/mo annual); Custom (Contact us) | Basic ($5/mo, $4/mo annual); Starter ($14/mo, $10/mo annual); Influencer ($29/mo, $20/mo annual); Agency ($149/mo, $99/mo annual) |
| Fees and pricing notes | From, for 5 brands; 10 brands is $45 monthly / $36 annual; From, for 15 brands; 25 brands $85 and 50 brands $159 on annual billing | None stated |
| Best for | Not stated | Creators, Agencies |
| Key features | Scheduling and unlimited publishing (Starter and up); Analytics with unlimited history; Competitor analysis, up to 100 profiles on Starter; Multiple link-in-bio pages | Automatic reposting across TikTok, Instagram, YouTube and Facebook, including old posts; Clips AI: uploads a long video and extracts short clips from it (described on the features page); Visual content calendar for batch scheduling; Watermark removal and automatic resizing for each platform |
| Checked on | 2026-10-03 | 2026-10-11 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Metricool
- Free plan for 1 brand with an AI assistant
- Price is set by the number of brands
- Annual billing saves up to 24%
Trade-offs
- The free plan allows 20 scheduled posts a month and 30 days of analytics
- LinkedIn and X connections need paid plans
- White label needs the Custom plan
Repostit
- 14-day trial with no credit card
- Yearly billing is cheaper on every plan
- Paid plans from Starter include unlimited automated video posts
Trade-offs
- No ongoing free plan: after the trial you need a paid plan to keep publishing
- Basic is limited to 10 video posts, and each destination counts as a post
- The pricing page does not say which plans include Clips AI