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MailPoet vs Paragraph

Both are in Newsletter platforms. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • MailPoet's cheapest paid plan is $8/mo, against $16/mo for Paragraph.
  • Fees: MailPoet For 500 subscribers; you manage your own email sending, For 500 subscribers, For 500 subscribers per site; Paragraph states none.
 MailPoetParagraph
Starting priceFree plan · from $8/moFree plan · from $16/mo
Free planYesYes
Free trialNot stated by the vendorNot stated by the vendor
PlansStarter ($0); Creator ($8/mo); Business ($10/mo); Agency ($30/mo)Free ($0); Starter ($16/mo annual, $192/yr); Growth ($80/mo annual, $960/yr); Scale ($160/mo annual, $1920/yr)
FeesFor 500 subscribers; you manage your own email sending; For 500 subscribers; For 500 subscribers per siteNot stated
Best forNot statedNot stated
Key featuresNewsletters sent from your WordPress dashboard; Subscription forms; Email and ecommerce marketing for WooCommerce; Basic marketing automation (Starter), targeted automation (Business)Posts, newsletters, social campaigns and landing pages generated from company context; 900+ connected tools including Slack, Notion, GitHub, Stripe and HubSpot; Playbook templates for launches, case studies and press releases; Approval required before anything is published
Checked on2026-10-032026-10-04

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

MailPoet

  • Free Starter plan for up to 500 subscribers
  • Works inside WordPress and WooCommerce
  • Yearly billing saves up to 15%

Trade-offs

  • Starter is limited to 5,000 emails a month and shows MailPoet branding
  • Segmentation and targeted automation need Business
  • Priced by subscriber count, so cost rises with the list

Visit MailPoetFull listing

Paragraph

  • Free plan with 2,000 subscribers
  • Nothing publishes without approval
  • Annual billing saves 20%

Trade-offs

  • The free plan has only 500 monthly credits
  • A custom domain starts on Starter
  • Growth is $80 and Scale $160 a month billed annually

Visit ParagraphFull listing