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Mailchimp vs Zoho Campaigns

Both are in Email marketing. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Zoho Campaigns's cheapest paid plan is $3/mo, against $13/mo for Mailchimp.
  • Fees: Mailchimp states none; Zoho Campaigns At 500 contacts, billed annually; price rises with contacts.
 MailchimpZoho Campaigns
Starting priceFree plan · from $13/moFree plan · from $3/mo
Free planYesYes
Free trialYesNot stated by the vendor
PlansFree ($0); Essentials ($13/mo); Standard ($20/mo); Premium ($350/mo)Forever Free ($0); Standard ($3/mo annual); Professional ($4.50/mo annual)
FeesNot statedAt 500 contacts, billed annually; price rises with contacts
Best forSmall businessNot stated
Key featuresEmail campaigns and scheduling; Popup forms; Marketing automation flows (Standard and up); Generative AI features (Standard and up)Email campaigns and automation; Contact tiers from 500 to 500,000; WhatsApp marketing integration (credits); SMS marketing add-on
Checked on2026-10-012026-10-04

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Mailchimp

  • 14-day free trial of Standard
  • A free plan for under 250 contacts
  • 300+ integrations
  • Nonprofit discount of 15%

Trade-offs

  • Prices rise with contacts, and there are overage charges
  • Premium starts at $350/mo
  • Automation is limited to 4 steps on Essentials

Visit MailchimpFull listing

Zoho Campaigns

  • Forever free plan for up to 2,000 contacts
  • Paid plans start at $3 a month
  • Yearly billing saves 25%

Trade-offs

  • Paid prices shown are for 500 contacts and rise with the contact tier
  • SMS, WhatsApp and a dedicated IP are paid add-ons
  • Standard is limited to 100,000 contacts

Visit Zoho CampaignsFull listing