Kit vs Sendy
Both are in Newsletter platforms. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: Kit states none; Sendy $69 one-time payment, plus Amazon SES sending costs.
| Kit | Sendy | |
|---|---|---|
| Starting price | Free plan · from $33/mo | Not verified yet |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Yes | Not stated by the vendor |
| Plans | Free ($0); Creator ($33/mo annual, $390/yr); Pro ($66/mo annual, $790/yr) | Self-hosted licence () |
| Fees | Not stated | $69 one-time payment, plus Amazon SES sending costs |
| Best for | Creators | Agencies |
| Key features | Unlimited landing pages, forms and email broadcasts; Audience tagging and segmentation; Sell digital products and subscriptions; Visual automations and email sequences (Creator and up) | Drag and drop, WYSIWYG and HTML editors; Live campaign reports; AI assistant for newsletters and subject lines; List segmentation |
| Checked on | 2026-10-02 | 2026-10-04 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Kit
- Free for up to 10,000 subscribers
- 14-day free trial with no card
- Free migrations
- Unlimited users on Pro
Trade-offs
- Visual automations need Creator ($33 a month billed yearly)
- Prices are for 1,000 subscribers and rise with list size
- Kit branding stays until Creator
Sendy
- $69 one-time with no monthly subscription
- Sending through Amazon SES costs about $1.60 per 10,000 emails
- White label accounts with sending limits per client
Trade-offs
- You host and maintain it yourself
- You need your own Amazon SES account
- No free plan or trial was listed