folk vs HubSpot
Both are in CRM. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- HubSpot's cheapest paid plan is $20/mo, against $24/mo for folk.
- HubSpot has a free plan; folk does not.
- Fees: folk Per member per month, billed yearly, From, per member per month, billed yearly; HubSpot states none.
| folk | HubSpot | |
|---|---|---|
| Starting price | from $24/mo | Free plan · from $20/mo |
| Free plan | No | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Standard ($24/mo annual, $288/yr); Premium ($48/mo annual, $576/yr); Enterprise ($80/mo annual, $960/yr) | Free ($0); Starter ($20/mo) |
| Fees | Per member per month, billed yearly; From, per member per month, billed yearly | Not stated |
| Best for | Not stated | Small business |
| Key features | Pipeline management; Email campaigns and contact enrichment; AI Assistants and magic fields (AI); LinkedIn extension | Free CRM tools for up to 2 users; Marketing, sales, service, content and data tools in one platform; Email marketing with automation (Starter); Live chat and conversational bots (limited) |
| Checked on | 2026-10-04 | 2026-10-02 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
folk
- 2-week free trial with all premium features and no credit card
- Yearly billing saves 20%
- Email sequences and API access on Premium
Trade-offs
- There is no free plan; the trial blocks the account after 2 weeks unless you upgrade
- Standard is $24 per member a month billed yearly ($288)
- Enterprise starts from $80 per member a month
HubSpot
- A free plan for up to 2 users, no card needed
- Starter is priced per seat from $20 a month
- One platform across marketing, sales and service
Trade-offs
- Free and Starter email sends are capped and carry HubSpot branding on Free
- Professional and Enterprise tiers are priced on each Hub's own page and are not covered here
- Prices are per seat and per Hub, so totals grow with team size and products