EngageBay vs Keap
Both are in Marketing automation. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- EngageBay's cheapest paid plan is $12.74/mo, against $299/mo for Keap.
- Fees: EngageBay Per user per month, as displayed; Keap states none.
| EngageBay | Keap | |
|---|---|---|
| Starting price | Free plan · from $12.74/mo | from $299/mo |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0); Basic ($12.74/mo); Growth ($55.24/mo); Pro ($101.99/mo) | Keap platform ($299/mo) |
| Fees | Per user per month, as displayed | Not stated |
| Best for | Small business | Small business |
| Key features | CRM, email marketing, landing pages, live chat and helpdesk; Autoresponders, broadcasts and sequences; Lead scoring and SMS marketing (Basic); Marketing automation, A/B testing and custom domain (Growth) | CRM with contact management, tags and lead scoring; Landing pages and multi-page sales funnels; Forms that trigger automation; Email broadcasts, 1:1 email and newsletters |
| Checked on | 2026-10-04 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
EngageBay
- Free plan with 250 contacts
- Completely free migration service
- Rated #1 CRM for small business on Capterra, according to the page
Trade-offs
- Free is limited to 250 contacts
- Marketing automation needs Growth at $55.24 per user a month
- Pro covers 10,000 contacts; more needs a call
Keap
- One all-inclusive price, not feature-based plans
- Strategy, data import and migration help are part of the offer
- CRM, email, text and funnels in one tool
Trade-offs
- Starts at $299 a month, billed monthly
- Implementation services are required; Keap lists separate packages for them, with costs not captured here
- Price varies with users and contacts; promotions need a conversation