Curated vs MailPoet
Both are in Newsletter platforms. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- MailPoet's cheapest paid plan is $8/mo, against $39/mo for Curated.
| Curated | MailPoet | |
|---|---|---|
| Starting price | Free plan · from $39/mo | Free plan · from $8/mo |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0); 1,501 to 2,500 subscribers ($39/mo); 2,501 to 5,000 subscribers ($69/mo); 5,001 to 10,000 subscribers ($129/mo); Larger lists ($189 up to 15,000 subscribers, $299 up to 25,000, $399 up to 50,000; above that, contact sales) | Starter ($0); Creator ($8/mo); Business ($10/mo); Agency ($30/mo) |
| Fees and pricing notes | $189 up to 15,000 subscribers, $299 up to 25,000, $399 up to 50,000; above that, contact sales | For 500 subscribers; you manage your own email sending; For 500 subscribers; For 500 subscribers per site |
| Best for | Creators | Not stated |
| Key features | Save links with a bookmarklet, Chrome extension or secret email address; Import saved links into your next scheduled issue; Customizable email template with your own intro and commentary; Web version with searchable back issues, on your domain or Curated's | Newsletters sent from your WordPress dashboard; Subscription forms; Email and ecommerce marketing for WooCommerce; Basic marketing automation (Starter), targeted automation (Business) |
| Checked on | 2026-10-10 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Curated
- Free up to 1,500 subscribers with every feature, including sending
- Every feature is on every tier; price depends only on subscribers
- No long-term contracts
Trade-offs
- Up to 31 sends a month
- Costs rise with list size, and lists over 50,000 need a sales call
- Built for curated link newsletters rather than general email campaigns
MailPoet
- Free Starter plan for up to 500 subscribers
- Works inside WordPress and WooCommerce
- Yearly billing saves up to 15%
Trade-offs
- Starter is limited to 5,000 emails a month and shows MailPoet branding
- Segmentation and targeted automation need Business
- Priced by subscriber count, so cost rises with the list