Curated vs Mailchimp
Both are in Newsletter platforms. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Mailchimp's cheapest paid plan is $13/mo, against $39/mo for Curated.
| Curated | Mailchimp | |
|---|---|---|
| Starting price | Free plan · from $39/mo | Free plan · from $13/mo |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Yes |
| Plans | Free ($0); 1,501 to 2,500 subscribers ($39/mo); 2,501 to 5,000 subscribers ($69/mo); 5,001 to 10,000 subscribers ($129/mo); Larger lists ($189 up to 15,000 subscribers, $299 up to 25,000, $399 up to 50,000; above that, contact sales) | Free ($0); Essentials ($13/mo); Standard ($20/mo); Premium ($350/mo) |
| Fees and pricing notes | $189 up to 15,000 subscribers, $299 up to 25,000, $399 up to 50,000; above that, contact sales | None stated |
| Best for | Creators | Small business |
| Key features | Save links with a bookmarklet, Chrome extension or secret email address; Import saved links into your next scheduled issue; Customizable email template with your own intro and commentary; Web version with searchable back issues, on your domain or Curated's | Email campaigns and scheduling; Popup forms; Marketing automation flows (Standard and up); Generative AI features (Standard and up) |
| Checked on | 2026-10-10 | 2026-10-01 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Curated
- Free up to 1,500 subscribers with every feature, including sending
- Every feature is on every tier; price depends only on subscribers
- No long-term contracts
Trade-offs
- Up to 31 sends a month
- Costs rise with list size, and lists over 50,000 need a sales call
- Built for curated link newsletters rather than general email campaigns
Mailchimp
- 14-day free trial of Standard
- A free plan for under 250 contacts
- 300+ integrations
- Nonprofit discount of 15%
Trade-offs
- Prices rise with contacts, and there are overage charges
- Premium starts at $350/mo
- Automation is limited to 4 steps on Essentials