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CampaignTrackly vs UTM.io

Both are in UTM tools. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • CampaignTrackly's cheapest paid plan is $15/mo, against $19/mo for UTM.io.
  • UTM.io has a free plan; CampaignTrackly does not.
  • Fees: CampaignTrackly Per user per month, charged yearly, Per user per month, charged annually, Starts at $21 per user per month, charged annually; volume discounts; UTM.io Custom pricing; contact sales.
 CampaignTracklyUTM.io
Starting pricefrom $15/moFree plan · from $19/mo
Free planNoYes
Free trialYesYes
PlansURL Builder Pro ($15/mo annual); URL Builder + Excel Add-In ($17.99/mo annual); URL Builder Enterprise ($21/mo annual)Starter ($0); Plus ($19/mo); Professional ($69/mo); Business ($159/mo); Enterprise ()
FeesPer user per month, charged yearly; Per user per month, charged annually; Starts at $21 per user per month, charged annually; volume discountsCustom pricing; contact sales
Best forNot statedNot stated
Key featuresCampaign URL and UTM builder; Enforced naming conventions, required fields and custom taxonomies; Browser extensions and GA4 reports; QR codes and URL shortenerUTM link builder and Chrome extension; UTM templates and rules; UTM.guru link shortener with click tracking; Dynamic QR codes
Checked on2026-10-032026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

CampaignTrackly

  • Priced per user, from $15 a month billed yearly
  • Unlimited UTM tags and metadata on every plan
  • Free GA4 integrity audit with no credit card

Trade-offs

  • There is no free plan
  • Per-user pricing grows with team size
  • The Excel add-in and API key need the $17.99 plan
  • A separate integration layer is $350 a month on Enterprise

Visit CampaignTracklyFull listing

UTM.io

  • Free forever plan with unlimited users and clicks
  • 14-day trial of enterprise features on paid plans
  • Unlimited users on every plan

Trade-offs

  • The free plan allows 25 new links a month and 3 templates
  • API access starts at the $69 Professional plan
  • Single sign-on is a $2,000 a year add-on on Business and Enterprise
  • Prices are charged per site

Visit UTM.ioFull listing