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Ahrefs vs Yoast SEO

Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Yoast SEO's cheapest paid plan is $9.90/mo, against $29/mo for Ahrefs.
 AhrefsYoast SEO
Starting priceFree plan · from $29/moFree plan · from $9.90/mo
Free planYesYes
Free trialNot stated by the vendorNot stated by the vendor
PlansFree ($0); Starter ($29/mo); Lite ($129/mo); Standard ($249/mo); Advanced ($449/mo); Enterprise ($1499/mo)Free ($0); Yoast SEO Premium ($9.90/mo annual, $118.80/yr); Yoast WooCommerce SEO ($14.90/mo annual, $178.80/yr)
FeesNot statedNot stated
Best forNot statedNot stated
Key featuresSite Explorer and Keywords Explorer; Rank Tracker and Site Audit; Tracked AI prompts and Brand Radar; API and MCP access on every planReal-time SEO content analysis in the WordPress editor; AI features for titles and meta descriptions (Premium); Redirect manager (Premium); Internal linking suggestions (Premium)
Checked on2026-10-012026-10-05

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Ahrefs

  • API and MCP access on every paid plan
  • A free plan and a $29 Starter plan for light use
  • Historical data from 6 months (Lite) up to 5 years (Advanced)

Trade-offs

  • Lite starts at $129 a month
  • Each plan includes 1 user; extra users cost $40 to $80 a month
  • Annual billing, which saves up to 17%, was not priced on the page

Visit AhrefsFull listing

Yoast SEO

  • Free version available
  • Premium is $118.80 a year
  • Former add-ons are included in Premium

Trade-offs

  • WordPress only
  • Prices are yearly, with no monthly option shown
  • The page does not state site limits

Visit Yoast SEOFull listing