Ahrefs vs RankLocalToday Free Local SEO Tools
Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
| Ahrefs | RankLocalToday Free Local SEO Tools | |
|---|---|---|
| Starting price | Free plan · from $29/mo | Free plan |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | No |
| Plans | Free ($0); Starter ($29/mo); Lite ($129/mo); Standard ($249/mo); Advanced ($449/mo); Enterprise ($1,499/mo) | Free tools ($0) |
| Fees and pricing notes | None stated | None stated |
| Best for | Not stated | Not stated |
| Key features | Site Explorer and Keywords Explorer; Rank Tracker and Site Audit; Tracked AI prompts and Brand Radar; API and MCP access on every plan | Map Pack rank check and a local SERP grid; Weekly rank tracker that emails you when a rank moves; Website SEO audit with a prioritized fix list; Google Business Profile scorecard, category finder and description writer |
| Checked on | 2026-10-01 | 2026-10-27 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Ahrefs
- API and MCP access on every paid plan
- A free plan and a $29 Starter plan for light use
- Historical data from 6 months (Lite) up to 5 years (Advanced)
Trade-offs
- Lite starts at $129 a month
- Each plan includes 1 user; extra users cost $40 to $80 a month
- Annual billing, which saves up to 17%, was not priced on the page
RankLocalToday Free Local SEO Tools
- 33 tools, all free to use with no card
- No signup for the toolkit except the weekly rank tracker, which needs an email
- Covers rankings, profiles, reviews, citations and schema in one place
Trade-offs
- Tools are brief checks, not a full rank tracking suite
- The site is a marketing agency, and its services start at $497, which is separate from the tools
- Some tools, such as the seismic and air-quality demand signals, are niche