ToolMint UTM Builder vs UTManager
Both are in UTM tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- ToolMint UTM Builder has a free plan; UTManager does not.
| ToolMint UTM Builder | UTManager | |
|---|---|---|
| Starting price | Free plan | from $8.25/mo |
| Free plan | Yes | No |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free tool ($0) | Subscription ($8.25/mo annual, $99/yr); Lifetime ($500 one-time) |
| Fees and pricing notes | None stated | $500 one-time |
| Best for | Not stated | Agencies |
| Key features | Source, medium and campaign (required), plus optional term and content; Import tags from a link that already has UTM parameters; Labels trimmed, lowercased and cleaned to hyphens; Presets for Twitter/X, LinkedIn, newsletter, Google Ads, Facebook Ads and affiliate | UTM link builder with templates; Bulk link builder; Team governance and approved values for source, medium, content and term; Requires every link to belong to a campaign |
| Checked on | 2026-10-09 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
ToolMint UTM Builder
- Free with no signup
- Imports and cleans up existing UTM tags
- Restored links keep other query parameters and fragments
Trade-offs
- Saved campaigns live only in your browser (up to 12) and are not shared with a team
- Does not install analytics or check that visits are recorded
- Very long links can be valid but fail to produce a QR code
UTManager
- One flat price with unlimited links, teams, members and QR codes
- A one-time lifetime option
- Governance rules keep naming consistent
Trade-offs
- No free plan or free trial is listed
- The lifetime option covers current core features; future premium modules may cost extra
- No click tracking or short links are listed