SponsorBoard vs TheOptimizer
Both are in Ad tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- SponsorBoard's cheapest paid plan is $13.17/mo, against $159/mo for TheOptimizer.
| SponsorBoard | TheOptimizer | |
|---|---|---|
| Starting price | Free plan · from $13.17/mo | from $159/mo |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free boards ($0); Full access ($15.99/mo, $13.17/mo annual, $158/yr) | Starter ($199/mo, $159/mo annual); Pro ($399/mo, $319/mo annual); Master ($699/mo, $559/mo annual) |
| Fees and pricing notes | None stated | None stated |
| Best for | Creators, Agencies | Agencies |
| Key features | Boards of companies that sponsor podcasts, across 14 trades; How long each advertiser has been buying and whether it still is; Each sponsorship traced to a specific episode and date; A link from each advertiser to the shows it ran on | 24/7 optimization with automatic rules; Automatic loss prevention; Meta Ad Launcher for campaign launches; Performance reporting |
| Checked on | 2026-10-08 | 2026-10-06 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
SponsorBoard
- Free boards to see how it works
- Evidence for each sponsorship is linked to an episode
- Yearly billing saves 17%
Trade-offs
- Free boards show only a few names in each trade
- No advertiser contacts, audience estimates, ad rates or spend figures
- Renews automatically, and payments are not refunded except where the law requires
TheOptimizer
- Yearly billing saves 20%
- 7-day free trial on the Meta Ad Launcher
- Unlimited automatic rules
Trade-offs
- Starts at $199 a month ($159 billed yearly)
- Plans cap managed ad spend and charge overage
- No free plan