Semrush vs SpyFu
Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- SpyFu's cheapest paid plan is $39/mo, against $117.33/mo for Semrush.
- Semrush has a free plan; SpyFu does not.
- Fees: Semrush states none; SpyFu $59 for the first month; $30 per additional user.
| Semrush | SpyFu | |
|---|---|---|
| Starting price | Free plan · from $117.33/mo | from $39/mo |
| Free plan | Yes | No |
| Free trial | Yes | Not stated by the vendor |
| Plans | Free ($0); SEO ($139/mo, $117.33/mo annual); Starter (SEO + AI Search) ($199/mo, $165.17/mo annual); Pro+ ($299/mo, $248.17/mo annual); Advanced ($549/mo, $455.67/mo annual) | Basic ($39/mo); Pro + AI ($119/mo); Team / Agency ($249/mo) |
| Fees | Not stated | $59 for the first month; $30 per additional user |
| Best for | Not stated | Not stated |
| Key features | Keyword research and competitor analysis; Position Tracking; Site Audit; AI visibility tracking and reports | Competitor keyword and ad research with 10+ years of historical data; Site audit with AI fixes; Weekly tracked keyword rankings; Automated and white-labeled reporting |
| Checked on | 2026-10-01 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Semrush
- Free plan with no card needed
- Combines SEO tools with AI search visibility tracking
- Annual billing saves up to 17%
Trade-offs
- Paid plans start at $139 a month ($117.33 billed yearly)
- The free plan is limited to 1 demo project and 10 reports a day
- API access is on the Advanced plan only
- Extra users cost from $45 a month each
SpyFu
- Unlimited search results and data exports on Pro + AI and Team
- Annual billing gives 3 months free (25% savings)
- 10+ years of historical data on every plan
Trade-offs
- Basic limits search results and exports to 10k rows and 1 user
- Pro + AI is $59 for the first month, then $119 a month
- Extra users are $30 each on Pro + AI