SegMetrics vs Supermetrics
Both are in Attribution. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Supermetrics's cheapest paid plan is $44/mo, against $57/mo for SegMetrics.
- Fees: SegMetrics Book a demo; Supermetrics states none.
| SegMetrics | Supermetrics | |
|---|---|---|
| Starting price | from $57/mo | from $44/mo |
| Free plan | Not stated by the vendor | Not stated by the vendor |
| Free trial | Yes | Yes |
| Plans | Launch ($57/mo); Grow ($197/mo); Scale ($397/mo); Enterprise () | Starter ($55/mo, $44/mo annual); Growth ($222/mo, $177/mo annual) |
| Fees | Book a demo | Not stated |
| Best for | Agencies | Not stated |
| Key features | Full funnel analytics: attribution, engagement and lifetime value; 100+ integrations; Unlimited users; Customer journey tracking and advanced segmentation (Grow and up) | Core destinations: Looker Studio, Google Sheets, Excel and Power BI; Data sources of your choice; Supermetrics Studio AI credits; Reporting templates |
| Checked on | 2026-10-03 | 2026-10-05 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
SegMetrics
- 14-day free trial on every plan
- Unlimited users on every plan
- Annual billing gives 2 months free
- Starts at $57 a month
Trade-offs
- Priced by active contacts, so cost rises with your list
- Customer journey tracking and the ad conversion feeder start at Grow ($197)
- Server-side tracking and APIs need Scale ($397)
Supermetrics
- 14-day trial with no credit card
- Yearly billing saves 20%
- Reporting templates included
Trade-offs
- Starter covers only 3 data sources and 1 user
- Growth is $177 a month billed yearly
- Enterprise is by quote