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SE Ranking vs Surfer SEO

Both are in SEO tools. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Surfer SEO's cheapest paid plan is $49/mo, against $103.20/mo for SE Ranking.
  • Fees: SE Ranking Custom limits and pricing; Surfer SEO Custom pricing.
 SE RankingSurfer SEO
Starting pricefrom $103.20/mofrom $49/mo
Free planNot stated by the vendorNot stated by the vendor
Free trialYesNot stated by the vendor
PlansCore ($129/mo, $103.20/mo annual); Growth ($279/mo, $223.20/mo annual); Enterprise ()Discovery ($49/mo annual); AI Search Analytics ($82/mo annual); Standard ($99/mo annual); Pro ($182/mo annual); Peace of Mind ($299/mo annual); Enterprise ()
FeesCustom limits and pricingCustom pricing
Best forNot statedNot stated
Key featuresRank tracking across major search engines; Keyword, competitor and backlink research; Website and on-page audit; AI prompt tracking and AI search researchCreate or optimize content documents; 1-click content optimization; AI visibility tracking across ChatGPT, Gemini and AI Overviews; Content ideas and coverage gaps (Pro and up)
Checked on2026-10-012026-10-01

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

SE Ranking

  • 14-day free trial with no card
  • Yearly billing saves 20%
  • API credits and MCP access included from Core
  • Free migration with an annual subscription

Trade-offs

  • Core starts at $103.20 a month billed yearly ($129 monthly)
  • AI Search, the API and the Agency Pack are paid add-ons
  • Core includes only 1 manager seat

Visit SE RankingFull listing

Surfer SEO

  • Offers a free start on every plan (terms not stated on the page)
  • Content optimization built in
  • Includes AI search visibility tracking

Trade-offs

  • Entry plan is $49 a month billed yearly and covers 120 documents
  • API access needs the $299 Peace of Mind plan
  • Monthly-billing prices were not shown on the page

Visit Surfer SEOFull listing