RedTrack vs Wicked Reports
Both are in Attribution. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- RedTrack's cheapest paid plan is $69/mo, against $499/mo for Wicked Reports.
| RedTrack | Wicked Reports | |
|---|---|---|
| Starting price | Free plan · from $69/mo | from $499/mo |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Yes | Not stated by the vendor |
| Plans | Relay (ecommerce) ($0); Builder (affiliates and lead gen) ($79/mo, $69/mo annual); Brand (ecommerce) ($99/mo, $83/mo annual); Solo (affiliates and lead gen) ($169/mo, $141/mo annual); Team (affiliates and lead gen) ($399/mo, $333/mo annual); Agency (ecommerce) ($599/mo, $499/mo annual); Enterprise (affiliates and lead gen) ($999/mo, $833/mo annual) | Measure ($499/mo); Scale ($699/mo); Maximize ($999/mo); Enterprise ($4999/mo) |
| Fees | Not stated | Not stated |
| Best for | Ecommerce, Agencies | Ecommerce |
| Key features | Redirect tracking and custom domains; Conversion API sent to ad platforms; Ad spend sync every 30 to 60 minutes; UTM-based attribution for ecommerce (Relay) | FunnelVision pre-built views; Cohort and LTV reports; Lifetime lookback and lookforward; Major ad platform, cart and CRM integrations |
| Checked on | 2026-10-05 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
RedTrack
- Free Relay plan for one store
- 14-day trial on every paid plan
- Annual billing is about 15% cheaper
Trade-offs
- Relay is limited to one store and one user
- Affiliate plans are priced by event volume
- Ecommerce plans cap tracked revenue at $250K on Brand and Agency
Wicked Reports
- Transparent monthly prices
- Lifetime-value and cohort reporting on every plan
- Server-side tracking to reduce direct conversions
Trade-offs
- Starts at $499 a month
- API integrations need Scale ($699 a month)
- Prices are for the lowest annual-revenue bracket and rise with revenue