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PostHog vs Umami

Both are in Web analytics. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Fees: PostHog Same free tier each month, then pay for usage; Umami Custom pricing.
 PostHogUmami
Starting priceFree planFree plan · from $20/mo
Free planYesYes
Free trialNot stated by the vendorYes
PlansFree ($0); Pay-as-you-go ()Hobby ($0); Pro ($20/mo); Business ($200/mo); Enterprise ()
FeesSame free tier each month, then pay for usageCustom pricing
Best forNot statedNot stated
Key featuresProduct and web analytics, 1M events a month free; Session replay, 5,000 recordings a month free; Feature flags (1M requests free) and experiments; Surveys and error trackingEvent and page analytics with custom events; Funnel analysis and user retention; UTM parameter reports; API and MCP access (Pro and up)
Checked on2026-10-032026-10-03

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

PostHog

  • Free tier with no credit card that renews monthly, not a trial
  • Usage stops at the free limits, so no surprise bills
  • Unlimited team members

Trade-offs

  • The free plan has 1 project and 1-year data retention
  • Pay-as-you-go has no flat price, so cost depends on usage across products
  • Platform packages (SSO, audit logs, custom roles) are sold separately

Visit PostHogFull listing

Umami

  • Free Hobby plan with 100K events a month
  • 14-day free trial of Pro and Business
  • Open source

Trade-offs

  • Hobby is limited to 1 website and 6 months of retention
  • Extra events cost $0.00003 each on Pro
  • Session replays and heatmaps need Business at $200 a month

Visit UmamiFull listing