PostHog vs Shoplift
Both are in A/B testing. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: PostHog Same free tier each month, then pay for usage; Shoplift states none.
| PostHog | Shoplift | |
|---|---|---|
| Starting price | Free plan | from $74/mo |
| Free plan | Yes | Not stated by the vendor |
| Free trial | Not stated by the vendor | Yes |
| Plans | Free ($0); Pay-as-you-go () | Core ($99/mo, $74/mo annual); Advanced ($299/mo, $299/mo annual); Pro ($699/mo annual) |
| Fees | Same free tier each month, then pay for usage | Not stated |
| Best for | Not stated | Ecommerce, Agencies |
| Key features | Product and web analytics, 1M events a month free; Session replay, 5,000 recordings a month free; Feature flags (1M requests free) and experiments; Surveys and error tracking | Shopify template and theme testing; URL split testing; Bayesian predictive analysis; Conversion tracking and device segmentation |
| Checked on | 2026-10-03 | 2026-10-05 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
PostHog
- Free tier with no credit card that renews monthly, not a trial
- Usage stops at the free limits, so no surprise bills
- Unlimited team members
Trade-offs
- The free plan has 1 project and 1-year data retention
- Pay-as-you-go has no flat price, so cost depends on usage across products
- Platform packages (SSO, audit logs, custom roles) are sold separately
Shoplift
- 14-day free trial on all plans
- Core is $74 a month billed annually
- Pro includes strategy sessions and a storefront audit
Trade-offs
- No free plan
- Pro is $699 a month and sold annually only
- Shopify stores only