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Northbeam vs Voluum

Both are in Attribution. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Voluum's cheapest paid plan is $119/mo, against $3500/mo for Northbeam.
  • Fees: Northbeam Custom; contact for a quote, $1,500 (period not stated on the page); contact for a quote, Per month; contact for a quote; Voluum states none.
 NorthbeamVoluum
Starting pricefrom $3500/mofrom $119/mo
Free planNoNot stated by the vendor
Free trialNot stated by the vendorYes
PlansGrowth (); Starter (); Professional ($3500/mo)Profit ($119/mo annual); Scale ($299/mo annual); Start-up ($539/mo annual); Agency ($799/mo annual); Enterprise ($1599/mo annual)
FeesCustom; contact for a quote; $1,500 (period not stated on the page); contact for a quote; Per month; contact for a quoteNot stated
Best forEcommerceAgencies
Key featuresFirst-party multi-touch attribution across ad channels; Customizable omnichannel dashboards; Northbeam Apex custom attribution; View-through conversion attribution (C+DV)Campaign tracking with active campaign limits by plan; Traffic distribution AI and rule-based distribution; Anti-fraud kit; Custom and dedicated domains
Checked on2026-10-032026-10-05

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Northbeam

  • Independent, first-party attribution across all ad channels
  • Ad credits from partner ad platforms are listed on each plan
  • Integration with any ecommerce platform on Professional

Trade-offs

  • Pricing is a quote based on your annual marketing spend
  • Professional is $3,500 a month
  • Incrementality is an optional extra

Visit NorthbeamFull listing

Voluum

  • 14-day platform preview on every plan
  • Profit covers 1,000,000 events a month
  • Agency and up include SLAs and workspaces

Trade-offs

  • Profit starts at $119 a month, billed annually
  • Event limits drive the plan you need
  • Prices shown are billed annually

Visit VoluumFull listing