Northbeam vs OneLence
Both are in Attribution. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- OneLence's cheapest paid plan is $40/mo, against $3,500/mo for Northbeam.
| Northbeam | OneLence | |
|---|---|---|
| Starting price | from $3,500/mo | from $40/mo |
| Free plan | No | Not stated by the vendor |
| Free trial | Not stated by the vendor | Yes |
| Plans | Growth (Custom; contact for a quote); Starter ($1,500 (period not stated on the page); contact for a quote); Professional ($3,500/mo) | Starter ($49/mo, $40/mo annual, $480/yr); Pro ($119/mo, $99/mo annual, $1,188/yr); Premium ($169/mo, $139/mo annual, $1,668/yr); Scale (Price not shown on the pricing page) |
| Fees and pricing notes | $1,500 (period not stated on the page); contact for a quote; Per month; contact for a quote | Price not shown on the pricing page |
| Best for | Ecommerce | Small business |
| Key features | First-party multi-touch attribution across ad channels; Customizable omnichannel dashboards; Northbeam Apex custom attribution; View-through conversion attribution (C+DV) | One review view of traffic, conversions, revenue and source performance; A scale, hold, stop or review call for each marketing source; Timing windows: decide now, watch longer, or too early to judge; Evidence strength ratings and what evidence is still missing |
| Checked on | 2026-10-03 | 2026-10-09 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Northbeam
- Independent, first-party attribution across all ad channels
- Ad credits from partner ad platforms are listed on each plan
- Integration with any ecommerce platform on Professional
Trade-offs
- Pricing is a quote based on your annual marketing spend
- Professional is $3,500 a month
- Incrementality is an optional extra
OneLence
- 7-day free trial on every plan
- Yearly billing is about 17% cheaper
- Built for small teams without perfect attribution
Trade-offs
- No free plan
- Starter covers only affiliate, creator and referral sources
- AI visibility, SEO opportunities and AI crawler tracking are marked beta, and the Scale add-ons are marked coming soon