Moosend vs OneSignal
Both are in Marketing automation. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Moosend's cheapest paid plan is $7/mo, against $19/mo for OneSignal.
- OneSignal has a free plan; Moosend does not.
- Fees: Moosend For 500 contacts; price rises with contacts, Build a plan from add-ons, Custom pricing; OneSignal states none.
| Moosend | OneSignal | |
|---|---|---|
| Starting price | from $7/mo | Free plan · from $19/mo |
| Free plan | No | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Pro ($9/mo, $7/mo annual); Moosend+ (); Enterprise () | Free ($0); Growth ($19/mo) |
| Fees | For 500 contacts; price rises with contacts; Build a plan from add-ons; Custom pricing | Not stated |
| Best for | Not stated | Not stated |
| Key features | Unlimited email campaigns and sends; Marketing automation workflows; Landing pages and subscription forms; SMTP server and transactional emails | Messaging across all channels; Journeys (3 on Free, 5 on Growth, 20 on Professional); Basic automation and analytics; Personalization |
| Checked on | 2026-10-03 | 2026-10-05 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Moosend
- 30-day free trial with no credit card
- Unlimited email sends on paid plans
- Annual billing saves 20%
Trade-offs
- Price depends on contact count, so the figures here are for 500 contacts
- The free trial publishes only 1 workflow, 1 form and 1 landing page
- Transactional emails are an add-on on Moosend+
OneSignal
- Free plan across all channels
- Growth starts at $19 a month
- Usage-based pricing for push and email
Trade-offs
- Free is limited to 3 active journeys
- Growth push is charged per monthly active user and subscriber
- Professional and Enterprise are by quote