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Mixpanel vs Statcounter

Both are in Web analytics. Here is how their plans, prices and features compare, taken from each vendor's own site.

The main differences

  • Fees: Mixpanel Starts at $0, then prices by event volume; example $120 a month billed yearly, Custom quote; Statcounter states none.
 MixpanelStatcounter
Starting priceFree planFree plan · from $9/mo
Free planYesYes
Free trialNot stated by the vendorYes
PlansFree ($0); Growth ($0); Enterprise ()Basic ($0); Premium ($9/mo, $97/yr); Premium Plus ($19/mo, $205/yr)
FeesStarts at $0, then prices by event volume; example $120 a month billed yearly; Custom quoteNot stated
Best forNot statedNot stated
Key featuresFunnels and retention analysis; Up to 1M events a month free; 10K session replays a month free; Experiments and feature flagsTraffic trend charts and an analytics dashboard; Real-time visitor feeds; Landing page analysis and conversion tracking (Premium); Paid traffic analysis and API access (Premium)
Checked on2026-10-032026-10-05

Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.

Mixpanel

  • Free forever plan with unlimited seats, no credit card
  • A free first year on the Startup Plan for eligible early-stage companies
  • Annual billing saves $480 a year in the page's example

Trade-offs

  • Free is limited to 1M events a month and 10 active feature flags
  • Growth pricing depends on event volume
  • Enterprise is quoted

Visit MixpanelFull listing

Statcounter

  • Free plan with 5,000 sessions a month
  • 30-day trial of the paid features with no credit card
  • Yearly billing is 10% cheaper

Trade-offs

  • Free keeps data for only 14 days
  • Heatmaps and UTM tracking need Premium Plus
  • Prices rise with traffic, up to $499 a month

Visit StatcounterFull listing