Matomo vs Statcounter
Both are in Web analytics. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Statcounter's cheapest paid plan is $9/mo, against $26/mo for Matomo.
- Fees: Matomo Custom pricing; Statcounter states none.
| Matomo | Statcounter | |
|---|---|---|
| Starting price | from $26/mo | Free plan · from $9/mo |
| Free plan | Not stated by the vendor | Yes |
| Free trial | Yes | Yes |
| Plans | Cloud Business ($26/mo); Cloud Enterprise () | Basic ($0); Premium ($9/mo, $97/yr); Premium Plus ($19/mo, $205/yr) |
| Fees | Custom pricing | Not stated |
| Best for | Not stated | Not stated |
| Key features | Google Analytics data importer; GDPR Manager; API access; Funnels and users flow | Traffic trend charts and an analytics dashboard; Real-time visitor feeds; Landing page analysis and conversion tracking (Premium); Paid traffic analysis and API access (Premium) |
| Checked on | 2026-10-02 | 2026-10-05 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Matomo
- Free trial with no credit card
- Cloud includes hosting, updates and backups
- Report data retention is forever
- Get 2 months free with annual billing
Trade-offs
- Cloud price rises with monthly hits
- Extra hits cost $2.60 per 5,000
- On-Premise pricing was not shown in the page text
Statcounter
- Free plan with 5,000 sessions a month
- 30-day trial of the paid features with no credit card
- Yearly billing is 10% cheaper
Trade-offs
- Free keeps data for only 14 days
- Heatmaps and UTM tracking need Premium Plus
- Prices rise with traffic, up to $499 a month