Loomly vs Sniffington
Both are in Social media management. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Sniffington's cheapest paid plan is $15.83/mo, against $49/mo for Loomly.
- Sniffington has a free plan; Loomly does not.
| Loomly | Sniffington | |
|---|---|---|
| Starting price | from $49/mo | Free plan · from $15.83/mo |
| Free plan | No | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Starter ($65/mo, $49/mo annual, $588/yr); Beyond ($332/mo, $249/mo annual, $2,988/yr); Enterprise (Custom pricing; contact us) | Free ($0); Founder ($19/mo, $15.83/mo annual, $190/yr); Portfolio ($59/mo, $49.17/mo annual, $590/yr); Agency ($199/mo, $165.83/mo annual, $1,990/yr) |
| Fees and pricing notes | None stated | None stated |
| Best for | Not stated | Agencies |
| Key features | Unlimited calendars and scheduling; Approval workflows and roles; AI Assistant chat and AI captions; Advanced analytics and scheduled reports | Ten platforms on every plan, with Facebook added on paid plans; AI relevance filter that rules out namesake posts and gives a reason for each; Scheduled scans, daily or every six hours depending on plan; Urgency scoring with email and Slack alerts |
| Checked on | 2026-10-03 | 2026-10-08 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Loomly
- Free to start, per the page
- Yearly billing saves 25%
- Approval workflows on every plan
Trade-offs
- Starter covers 12 social accounts and 3 users
- Custom branding, custom roles and calendar 2FA enforcement need Beyond
- Beyond is $249 a month billed yearly
Sniffington
- Free plan for one brand
- Every plan includes every feature; plans differ by brands, keywords and check frequency
- Yearly billing gives 2 months free
Trade-offs
- Free is limited to 1 brand, 5 keywords and 30 days of history
- Searches are metered, and Facebook searches are capped on paid plans
- It monitors mentions; it does not publish or manage social accounts