Keyword Insights vs Toolicly
Both are in AI content tools. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Toolicly's cheapest paid plan is $9/mo, against $58/mo for Keyword Insights.
- Toolicly has a free plan; Keyword Insights does not.
- Fees: Keyword Insights Custom; Toolicly states none.
| Keyword Insights | Toolicly | |
|---|---|---|
| Starting price | from $58/mo | Free plan · from $9/mo |
| Free plan | No | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Basic ($58/mo); Professional ($99/mo); Enterprise () | Free ($0); Pro ($9/mo) |
| Fees | Custom | Not stated |
| Best for | Not stated | Not stated |
| Key features | Keyword clustering at 1 credit per keyword; Content briefs at 100 credits each; Writing Assistant at 200 credits per article; AI Writing Agent at 1,200 credits per article | 149+ built-in generators, no prompt writing; Content Writing (17), Social Media (14), Email Marketing (24), Ads & Copy (46), Analytics (21), Creative Strategy (18), Lifestyle (9); Includes calculators such as ROI, CAC, conversion rate, and CTR; Commercial use allowed |
| Checked on | 2026-10-04 | 2026-09-28 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Keyword Insights
- $1 trial of all features for 7 days
- Pay-as-you-go available
- Annual billing saves 20%
Trade-offs
- Basic has 1 user seat and 10,000 credits
- A single AI-written article uses 1,200 credits
- Enterprise is custom
Toolicly
- 300 free credits to start, plus daily reward credits
- Commercial use allowed
- Pick a generator and fill in fields, no prompt writing
Trade-offs
- Unlimited use needs the $9/mo Pro plan
- A set of generators and calculators, not a full marketing platform