Hootsuite vs Tailwind
Both are in Social media management. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Tailwind's cheapest paid plan is $11.99/mo, against $99/mo for Hootsuite.
- Fees: Hootsuite Contact for pricing; Tailwind states none.
| Hootsuite | Tailwind | |
|---|---|---|
| Starting price | from $99/mo | Free plan · from $11.99/mo |
| Free plan | Not stated by the vendor | Yes |
| Free trial | Yes | Not stated by the vendor |
| Plans | Standard ($99/mo annual); Professional ($199/mo annual); Advanced ($399/mo annual); Enterprise () | Free ($0); Pin Scheduling & Creation ($29.99/mo, $17.99/mo annual); Pinterest SEO ($14.99/mo, $11.99/mo annual); Pinterest Engagement ($14.99/mo, $11.99/mo annual); Bundle ($41.97/mo, $29.98/mo annual) |
| Fees | Contact for pricing | Not stated |
| Best for | Not stated | Not stated |
| Key features | Schedule unlimited social posts; AI-generated posts and images; Unified inbox; Brand and competitor monitoring | Pin creation and writing; Automated weekly Pin creation and smart scheduling; SEO-optimized Pin filenames; Pinterest keyword research and tracking (Pinterest SEO) |
| Checked on | 2026-10-01 | 2026-10-04 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Hootsuite
- 14-day free trial with no card
- Unlimited accounts from Professional
- One inbox for messages across networks
Trade-offs
- Starts at $99 per user a month billed yearly, well above most schedulers
- Standard is limited to 10 social accounts
- Priced per user, so teams pay for every seat
Tailwind
- Free plan with limited credits
- Buy only the product you need
- Bundle saves $180 a year
Trade-offs
- Pinterest only
- Usage is limited by monthly credits
- Three separate products to price