Google Analytics 4 vs Statsig
Both are in Web analytics. Here is how their plans, prices and features compare, taken from each vendor's own site.
The main differences
- Fees: Google Analytics 4 states none; Statsig 5M events included, then $0.05 per 1,000, Custom; event or experiment based contracts.
| Google Analytics 4 | Statsig | |
|---|---|---|
| Starting price | Free plan | Free plan · from $150/mo |
| Free plan | Yes | Yes |
| Free trial | Not stated by the vendor | Not stated by the vendor |
| Plans | Free ($0) | Developer ($0); Pro ($150/mo); Enterprise () |
| Fees | Not stated | 5M events included, then $0.05 per 1,000; Custom; event or experiment based contracts |
| Best for | Not stated | Not stated |
| Key features | Cross-device and cross-platform customer journey analysis; Marketing ROI insights; Google Analytics for web and apps | A/B tests and experimentation, Bayesian and frequentist; Feature flags and dynamic configs; Product and web analytics; Session replays |
| Checked on | 2026-10-02 | 2026-10-03 |
Prices change; confirm on the vendor's site before you buy. Full details and sources are on each tool's page.
Google Analytics 4
- Free of charge, according to Google
- Widely used and well integrated with other Google marketing tools
Trade-offs
- The overview page does not list plan limits or paid tiers
- Requires cookies or consent handling in many regions
Statsig
- Free Developer plan: 2M events a month and unlimited seats
- Unlimited flag and config checks on every plan
- Experimentation, flags, analytics and replays in one tool
Trade-offs
- Developer keeps analytics for 1 year and replays at 50,000 a month
- Pro is $150 a month with extra events at $0.05 per 1,000 after 5M
- SSO, HIPAA eligibility and warehouse native need Enterprise